To find out what the top 25 best-selling candies are by country across the globe, read on. Just don't blame us if you feel hungry afterwards.
U.S. - M&M's
Country: U.S.
Best-selling candy: M&M's
Who makes it: Mars Inc.
Annual sales: $1.8 billion**
What is it: Chocolate candy
Invented in 1941 by Forrest Mars and R. Bruce Murrie, the duo who gave the candy its name, M&M's top the list as the No. 1 candy brand sold in the U.S. with $1.8 billion in sales. Virginia-based Mars Inc. is now the world's leading confectioner following its 2008 acquisition of Wm. Wrigley Jr. Co., according to Candy Industry magazine, and it also produces the Snickers and Dove brands in addition to Pedigree and Whiskas pet food.
United Kingdom - Cadbury's Dairy MilkCountry: United Kingdom
Best-selling candy: Cadbury's Dairy Milk
Who makes it: Cadbury (CBY)
Annual sales: $852 million
What is it: Milk chocolate bar
According to the European candy trade group Caobisco, the British are the second largest consumers of chocolate in the world, annually eating more than 19 lbs. per capita. Cadbury's Dairy Milk, which the company plans to make certifiably Fairtrade in the U.K. and Ireland by the end of the summer 2009, is themost popular chocolate bar with over $852 million in sales.
Germany - Milka
Country: GermanyBest-selling candy: Milka
Who makes it: Kraft (KFT)
Annual sales: $733 million
What is it: Milk chocolate
Only the British eat more candy per capita than the Germans. Milka is the best-selling brand in Germany by a wide margin, grossing more than $730 million (Lindt trails in second place with less than $500 million). Now owned by Kraft, Swiss-created Milka uses the same mauve-colored packaging and cow-in-snow-covered-mountains image as when the name was trademarked in 1901. All but one of Germany's top five best-selling candy brands is a chocolate product, with gummy maker Haribo coming in fifth.
Brazil - Trident
Country: BrazilBest-selling candy: Trident
Who makes it: Cadbury (CBY)
Annual sales: $682 million
What is it: Chewing gum
Trident is not only the No. 1 candy in Brazil, it is also the No. 1 brand of chewing gum in the world, Cadbury says.
Japan - Meiji
Best-selling candy: Meiji
Who makes it: Meiji Seika Kaisha
Annual sales: $479 million
What is it: Chocolate bar
Japan's winning brand is Meiji chocolate from privately held Meiji Seika Kaisha Ltd. The Tokyo-based company opened "100% Chocolate Café" in its hometown in 2004 featuring 56 different types of chocolate made with cacao beans from 18 countries in flavors such as cheese, black pepper, jasmine, basil, and lemon salt.
Russia - Orbit
Best-selling candy: Orbit
Who makes it: Wm. Wrigley Jr. Co.
Annual sales: $445 million
What is it: Chewing gum
Orbit gum, which is owned by Mars Inc. subsidiary Wrigley, dominates the Russian candy market with $445 million in sales. Alpen Gold chocolate bars, a division of Kraft, is a distant second, grossing less than $198 million.
Mexico - Trident
Best-selling candy: Trident
Who makes it: Cadbury (CBY)
Annual sales: $354 million
What is it: Chewing gum
Mexico is another country of gum-chewers with three gum brands among the five best-selling candies. Cadbury says it was the first gum to voyage to space, in 1964.
France - Hollywood
Best-selling candy: Hollywood
Who makes it: Cadbury (CBY)
Annual sales: $318 million
What is it: Chewing gum
California-themed Hollywood gum is the most popular candy item in France. While chewing gum may still be seen as largely an American activity, "le chewing gum," as the French now call it, has all but replaced "pâte à mâcher," which literally meant "paste to chew."
Italy - Vivident
Best-selling candy: Vivident
Who makes it: Perfetti Van Melle
Annual sales: $313 million
What is it: Chewing gum
Vivident chewing gum reigns supreme in Italy's candy market. The sugar-free gum is manufactured by the Italian- and Dutch-owned Perfetti Van Melle Group, which also owns other household names such as Mentos, AirHeads, and Chupa Chups, among others. Italians spent over $312 million on Vivident, up from just under $107 million in 2001, when Italian chocolate maker Perugina claimed the No. 1 spot.
China - Hsu Fu Chi
Best-selling candy: Hsu Fu Chi
Who makes it: Hsu Fu Chi International
Annual sales: $256 million
What is it: Assorted candies
Hsu Fu Chi International offers a wide range of sweets that include jelly beans, gummies, lollipops, peanut crisp, chocolates, and coffee-flavored hard candies. In September 2008 the company recalled two of its puffed-rice roll products—the Cheese and Butter Corn flavors—from Singapore following detection of the presence of the chemical melamine.
Australia - Cadbury's Dairy Milk
Country: AustraliaBest-selling candy: Cadbury's Dairy Milk
Who makes it: Cadbury (CBY)
Annual sales: $197 million
Cadbury's Dairy Milk chocolate bar dominates the Australian candy market and is Cadbury's top-selling chocolate bar worldwide, selling in more than 30 countries. According to the company, a bar of Dairy Milk is sold every two seconds and every year the number of bars sold
Poland - Orbit
Best-selling candy: Orbit
Who makes it: Wm. Wrigley Jr. Co.
Annual sales: $182 million
What is it: Chewing gum
Owned by Mars Inc. subsidiary Wrigley, Orbit is the gum and candy of choice in Poland with $182 million in sales.
Spain - Trident
Best-selling candy: Trident
Who makes it: Cadbury (CBY)
Annual sales: $151 million
What is it: Chewing gum
What does Spain have in common with Brazil and Mexico? All three countries buy more Trident gum than any other candy, with the Spanish consuming $151 million worth.
Czech Republic - Orion
Best-selling candy: Orion
Who makes it: Nestlé CZ
Annual sales: $142 million
What is it: Chocolate
Orion's line of chocolate—with hazelnut, cherry, and raspberry variations, to name a few—is the candy of choice in the Czech Republic with $142 million in sales.
India - Cadbury's Dairy Milk
Best-selling candy: Cadbury's Dairy Milk
Who makes it: Cadbury (CBY)
Annual sales: $127 million
What is it: Milk chocolate bar
Cadbury's Dairy Milk leads the Indian market with $127 million in sales. Chocolate is big in India—four of the top five candy brands are chocolate bars.
Argentina - TopLine
Best-selling candy: TopLine
Who makes it: Arcor
Annual sales: $124 million
What is it: Chewing gum
Arcor is a major producer of candy, cookies, chocolate, and ice cream, among other food products, throughout Latin America and its wares are available on five continents.
Ukraine - Roshen
Best-selling candy: Roshen
Who makes it: Roshen Confectionery
Annual sales: $121 million
What is it: Assorted candies
Roshen calls itself the largest confectionery manufacturer in Ukraine. More than 200 kinds of sweets, including chocolate, fruit jellies, cookies, and cakes, are produced in four factories throughout the country. The company took in almost $121 million in sales, up from just $48 million in 2001.
Canada - Trident
Best-selling candy: Trident
Who makes it: Cadbury (CBY)
Annual sales: $105 million
What is it: Chewing gum
Trident was introduced in 1960 as the world's first sugar-free gum and came to Canada a dozen years later in 1972. The top four candies in Canada are all chewing-gum brands.
Chile - Ambrosoli
Country: ChileBest-selling candy: Ambrosoli
Who makes it: Ambrosoli
Annual sales: $102 million
What is it: Assorted candies
Ambrosoli takes the top spot in Chile's candy market with $102 million in sales. The eponymous Italian company, operated by Empresas Carozzi in South America, started by producing honey in the 1920s and now dominates the market with a line of hard and jelly candies with honey,
Saudi Arabia - Galaxy
Best-selling candy: Galaxy
Who makes it: Mars Inc.
Annual sales: $94 million
What is it: Chocolate bar
Mars Inc.'s Galaxy bar is the top-selling candy in Saudi Arabia with $94 million in sales. Americans know the Galaxy brand as Dove.
Israel - Elite
Best-selling candy: Elite
Who makes it: Strauss Group
Annual sales: $93 million
What is it: Assorted candies
The Elite brand of chocolate and sweets tops the list of candy brands in Israel with $93 million in sales.
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